Tips on Applying Cologne Properly

1. The thing that seemingly makes the most sense when putting cologne on is to spray the product onto your clothing. However, this isn't a good idea because some colognes are colored and will potentially stain your clothes.
2. For men who like to use aftershave, only use the same brand of aftershave as your cologne. For example, if you are using "Johnny’s Aftershave for Men", then you should only use "Johnny’s Cologne for Men" so as not to layer scents that don’t flatter each other. Layering scents is fine as long as they are similar in smell to one another.
3. You can reapply cologne once during the day - although most cologne will last all day. Of course, this is determined by how well your body's personal acidity level will hold up when combined with the oils found in cologne.
4. It may sound odd to hear that colognes and perfumes have an expiration date, but they do, and it is important to keep them in mind; the average bottle of fragrance has a timeline of 3-5 years. If you happen to lose track of when you bought your cologne, you can call the manufacturer for instructions on how to find out when your bottle expires. Use the cologne at your own risk after 5 years of having the same bottle. Old cologne tends to smell more like alcohol - or something else - other than the original scent. And since you've had the bottle for such a long time, the odds of you liking it are low.
5. Do research first before purchasing any cologne, look at what other men have to say about a brand, see how long it lasts, and find out if women like it. The way other people respond is important because nine times out of ten, the majority rules.